The Australian Bureau of Statistics (ABS) has used cutting-edge, interactive mapping technology to provide new insights into the nation's 151 Commonwealth electorates.

Leveraging Esri’s world-leading GIS technology, the map transforms ABS data into a picture that can easily be understood by the culturally-diverse 16 million+ voters enrolled to have their say in the upcoming Federal election.

Through the Discover Your Commonwealth Electoral Division map, members of the public now have the ability to gain a deeper understanding of their own electorate ahead of this weekend’s Federal election.

Users can zero in on any electorate – and instantly see official 2017 population counts and 2016 Census information including household income, housing tenure, languages spoken and Indigenous status.

Showing the big picture of Australia’s demographics and social characteristics, the map aims to help voters understand and use Census data to inform their own decisions at the polls.

Voters can now not only see the differences between electorates but can also interact with the same data that drives government social and economic policy. 

Esri Australia’s federal government specialist Tobias Schubert said by using this technology to present complex social and economic data in an accessible way, the ABS has shown that it ranks amongst the most progressive of government agencies.

“In mapping Census data, the ABS has not only painted an informative picture of patterns and trends that matter, but has also created a single-point-of-truth for the public to access valuable insights and make better-informed, evidence-based decisions,” Mr Schubert said.

“In the current age of data – with consumers showing that they are prepared to educate themselves on issues of material importance – the role of organisations like the ABS has never been so important.”

The Discover Your Electoral Division map uses data from the 2016 Census of Population & Housing, the 2017 Estimated Resident Population and the latest ABS Commonwealth Electoral Boundaries.

The map can be accessed through the ABS website: http://bit.ly/electoraldivisionmap

To learn more about how GIS technology can advance your organisation, contact us or call 1800 870 750.

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